Google analytics click map install#

While I don’t fully trust these either (not based on actual users), I don’t think they’re any less trustworthy than your hover maps. They take into account stuff like colors, contrast, size of elements. There are also tools that algorithmically analyze your user interface, and generate heat maps off of that. I mean I do look at the info if it’s there – to see if it confirms my own observations / suspicions (or not), but I don’t put much weight on it. That’s why I typically ignore this types of heatmaps. People might be looking at stuff that they don’t hover over, and might hovering over stuff that gets very little attention – and hence the heat map is inaccurate. The accuracy of this thing is always questionable. It shows you areas that people have hovered over with their mouse cursor – and the idea is that people look where they hover, so it’s kind of like poor man’s eye tracking. When people say ‘heat map’, they typically mean hover map. Red equals lots of action, and blue equals no action. What is a heat map? It’s a graphical representation of data where the individual values contained in a matrix are represented as colors. If the heat map is based off like 34 users, do not trust any of it. A rough ballpark would be 2000-3000 pageviews per design screen. Very important: like with A/B testing, you need enough sample size per page / screen before you can trust any results. So always check the tools documentation to see what they call what, how they define things. Some tools – like Crazyegg for instance – calls a click map “heat map”. There are many tools that enable you to do this stuff, and some of them call the stuff differently. In the Firebase console, you can view event countsįor each short Dynamic Link you created in the console.In a nutshell: we can record what people do with their mouse / trackpad, and can quantify that information. Number of times the Dynamic Link caused an app to be re-opened

Google analytics click map install#

EventĬount of any click on a Dynamic Link, irrespective to how it is handled and its destinationsĬount of attempts to redirect users, either to the App Store or Play Store to install or update the app, or to some other destinationĬount of actual installs (only supported by the Play Store)

You can view these statistics in theįirebase console or retrieve them with a REST API. Firebase Dynamic Links analyticsįirebase Dynamic Links tracks the number of times each of your short Dynamic Links haveīeen clicked, as well as the number of times a click resulted in a redirect, app By doing so, you prevent Firebase from accurately Note: If you use Firebase Dynamic Links analytics or Google Analytics to trackĭynamic Link usage, do not wrap your Dynamic Links in custom URLs, such as those createdīy link shortening services. Is opened directly by the app, bypassing web analytics these events areĬorrectly tracked by both Firebase Dynamic Links analytics and For example, when a Dynamic Link is opened on iOS as a Universal Link, the link Firebase console (Dynamic Links section)īoth analytics options track in-app events that web-based tracking tools often.The following table summarizes the features of these two analytics options: This dataĬan be viewed in the Analytics section of the Firebase console.

Your app, such as when someone opens your app by clicking a Dynamic Link. Google Analytics provides detailed statistics for events that happen in This data can be viewed in theĭynamic Links section of the Firebase console and retrieved using a REST API.ĭynamic Links also work with Google Analytics. Someone clicks on one of your short Dynamic Links. Including events that happen outside of your apps, such as the number of times To help you gauge the effectiveness of your promotions and campaigns,įirebase Dynamic Links provides several ways to view analytics data and integrateįirebase Dynamic Links records events related to your Dynamic Links' performance,